Salesforce wanted to reach their next level of leaders. They were looking for innovative creative and content to get them to step outside the office, and move the company forward. We created a 3.5 day summit called “Leadership Reimagined.” Focusing on 4 key areas: Storytelling, Strengths, Innovation and Inclusion, each event featured challenge groups working together to solve a real business challenge at Salesforce. Our team created a unique and inspirational set of branding for each of the 4 pillars that came to life in print, digital, and a leave behind journal for participants. I lead the creative direction of this event for a team of 8.
